Occasionally, we get requests for shoe fitting appointments that are highly specific.
For example, a customer might request a shoe fitting and say I am only interested in white shoes or Brand X shoes or Model Y shoes.
We call these specific shoe fittings.
Specific shoe fittings are different from general shoe fittings in several ways.
In a general shoe fitting, a customer is looking for shoes that fit. In a specific shoe fitting, a customer wants to try only only specific shoes — i.e.: specific colors, brands, or models.
In a general fitting, it is easy to help the customer because the only condition they have coming in is “a shoe that fits.”
In a specific shoe fitting, the customer has multiple conditions: the shoe must fit AND it must satisfy their other conditions such as color or model or brand.
In a general fitting, we can almost guarantee that we will have something that fits.
In a specific shoe fitting, we can’t make the same guarantees. We can’t guarantee that we will have any specific colors, models, or brands in stock at some future point in time. Therefore we do not book general fittings for customers who say they are looking for only specific colors, models, or brands.
For these customers, we have a different process. We call it a specific shoe fitting. This process guarantees that the customer will have an opportunity to try on exactly what they want to try on.
Here is the process.
The customer orders the specific shoes they are looking for from our website. These specific shoes are then shipped to the pro shop. The customer is notified by email when they get there.
Once the specific shoes they are looking for arrive in the pro shop, an appointment is set up to allow them to try these shoes on. If they fit, the can take them home. If they don’t — or if the customer doesn’t like them for any reason — the purchase is refunded.
In our experience, this is the best way to deal with customers who are very specific about the shoes they want to try on.
Having these customers in for a general shoe fitting is a waste of their time because we cannot guarantee that we will have the specific thing they are looking for at some future point in time.
This way, the customer tells us exactly what they want to try on. We bring in exactly what they want. So when they get here for their appointment, they are trying on exactly what they wanted to try on — GUARANTEED.
